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Agents Web Luxury Site

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Request a free quote and learn more about our Luxury Real Estate Website package. Designed for modern Real Estate Agents and Realtors ® who want to showcase their personal brand and business in an elegant way, with a Wordpress-powered website optimized for online lead generation, content marketing and CRM.

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About

Our Luxury Real Estate Website package is designed for modern Real Estate Agents and Realtors ® who want to showcase their personal brand and business in an elegant way, with a WordPress-powered website optimized for online lead generation and content marketing.
Real Estate Website Design California

Your beautiful new website will be built on the Genesis Framework using the ultra-elegant Winning Agent Pro WordPress theme.

One Simple Package

Includes:

  • A strategy and planning consult
  • Hosting & domain setup
  • Property search with full IDX integration (requires IDX Broker Platinum subscription)
  • All the must-have lead generating plug-ins
  • Online appointment scheduling
  • Client membership to your website
  • Home value report setup
  • Schedule a property showing setup
  • Optional email list-building opt-in forms and integration (requires MailChimp subscription)
  • Email newsletter layout design
  • Automated message setup for signups
  • Setup up to 8 custom communities pages
  • Setup up to 8 pre-programmed saved searches
  • Setup up to 6 featured properties & listing pages
  • Setup up to 4 local information pages
  • On-site “thank you” pages for all signups
  • Blog setup
  • Mobile responsive
  • Color and image correction
  • Complete testing on browsers and devices
  • SEO tagging all pages and images
  • Setup Google Analytics
  • Setup XML sitemap for SEO
  • Setup automated website backups
  • Setup security
  • 1 month post-launch email support

The complete package requires website hosting, email hosting, an IDX Broker Subscription, and a MailChimp subscription – don’t worry if you don’t have these yet, we’ll help you get signed up & set up!

After you book a date, you’ll receive access to our Real Estate Website Welcome Kit and be able to start preparing for production right away. You’ll also be able to schedule our strategy & planning session at a time convenient for you.

Our Luxury Website development projects typically take four weeks from start to finish, and we schedule a limited number of clients to ensure our resources are fully dedicated and can give your website production the attention it deserves.

Happy Client Realtor Sandy Lipowski

Sandy Lipowski
Santa Barbara Realtor, Sotheby’s International Realty
Ranked #5 Nationally

“I’ve been a Realtor for over a decade and have had a few different websites. I’ve always felt that agent websites were ineffective. I wanted mine to stand out from the thousands online and Kelly Summers created that for me. My website is even better than I imagined! It’s appealing, cool, hip, user friendly and informative for anyone buying or selling in this area. I worked with Kelly telling her what I wanted, what I liked and didn’t like, and she miraculously created what I think is the best looking website I’ve ever seen – and it just happens to be mine! Thank you Kelly!”

Janine Huarte Happy Client

Janine Huarte
Sotheby’s International Realty

“Kelly Summers and her creative team completely exceeded my expectations. As a real estate agent, I know we are bombarded with many opportunities to have a one-of-a-kind website designed for us with that competitive edge. It can be difficult to sort through the many designers vying for our attention and our marketing dollars. Kelly makes it personal. She took the time to get to know me and what is most important to me in my service to my clients and their needs. She assisted me in looking at the bigger picture and longer-term goals and was able to successfully and uniquely capture exactly what I was after. I could not be more thrilled with the final results and her assistance in my professional branding as a realtor. Quality, attention to detail and professional service, with results that are sure to impress… I’m so glad I was referred to Kelly and her Team and look forward to a long-lasting working relationship together.

 

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Week One: Plan

In our first week, we begin by planning your website! We’ll have our first strategy session, you’ll sign up for new services, and make your first content decisions. We’ll start pre-production and gather the materials we’ll need to start building your website.

Week Two: Design

In our second week, we’ll have some fun with design and layout. You’ll explore color palettes and share design feedback. We’ll start to work with IDX Broker and customize your searches, source photography, and make sure your website has a look and feel that reflects your style.

Week Three: Build

Our team is busy developing your new digital home. Coding, uploading, integrating and testing. We’ll pop in throughout the week to share progress along the way.

Week Four: Polish

In our final week, we’ll incorporate your feedback, review every page, and add the final touch for a polished and perfect launch. You’ll make your final payment and we’ll hold our handoff meeting and show you how to maintain your beautiful new website.

Once you book the project, you’ll receive full access to a Welcome Kit to help organize your materials, prepare for production, and schedule our strategy session.

Below is a sample from the kit, giving you a glimpse into into the items we’ll need to gather + decisions to explore at our first meeting.

Luxury Real Estate Website Development Getting Started Checklist

When you book this project, we agree to produce and develop your real estate website and dedicate resources right away!

We promise:

  • To deliver a Welcome Kit that will give you an overview and walk you through the project step-by-step so you that you are comfortable with the process and know exactly how your investment is being put to work.
  • To schedule our first strategy session within one week of booking your project
  • To dedicate one project manager to your website
  • To provide regular email updates on progress and milestones throughout the month
  • To review and incorporate your feedback throughout development

You promise:

  • To be available for approvals and feedback to support the project’s schedule
  • To supply the information we’ll need to build your website (see the sample Welcome Kit for examples)
  • To supply the copy for your website (if you need help we offer a copywriting package)
  • To purchase IDX Broker separately
  • To purchase your email management program separately
  • To buy a domain name / website address if you don’t already own one
  • To buy a hosting plan

Q: Do I need a domain name to book my project?

You don’t need a web address to book your project but we’ll need to settle on that before development starts. If you need help deciding on a name or how to go about registering one, we can help you through this step during our first strategy session.

Q: How do I buy hosting?

We can help guide you through the process of signing up for a hosting plan. Unlike many web developers, we think it’s better for you to own your own hosting plan and domain names – here’s why: It’s your business, and you should be free to make decisions about your website without having to rely on a third party (like us). We are happy to help you set everything up in a way that ensures you are the owner and have ultimate flexibility in making business decisions about how your site is managed.

Q: What happens after I complete my booking?

Once you’ve booked your website, we schedule your start date. We only accept a limited number of bookings each month so that we can give your project the attention it deserves. You’ll receive access to our Welcome Kit so that you can begin gathering the information we’ll need to start production. You’ll also be able to schedule your kickoff strategy session and prepare to make creative and business decisions for your new website.

Q: How much of my time do you need each week to complete the project?

You’ll have more to do in the first week – we estimate approximately five hours – as you sign up for services, gather information and spend time with us on planning. In the second week, you’ll spend 1-3 hours sharing your style preferences and finalizing content decisions. For the final two weeks, we’ll be popping in for your approvals as your new digital home comes to life.

Q: Who will write all of the content for my website?

You likely already have much of the material in some form. Your About Page is typically your biography and you know your communities best! Much of the information about featured homes is found within MLS (but it sometimes needs to be scrubbed). If you decide that writing isn’t for you, we offer copywriting service package and can do it all for you.

Q: This package includes a blog setup, does that mean I have to blog?

Absolutely not, not if you don’t want to! This design allows us to create a blog and many agents use blogging as part of their marketing plan. Although it can help you stand out from the competition and differentiate yourself, blogging is a major commitment! You have time to make that decision, and we can help you discover if it’s right for you.

Q: Why do I need IDX Broker Platinum?

IDX Broker Platinum offers the most seamless way to integrate listings data into your website beautifully. We want your website to look like your design, not the generic MLS layout. IDX Broker lets us bring search right to your home page, and also lets you share listings information with your audience and client base at your own website. Be sure to look at our demonstration website to see how this works.

Q: Why do I need MailChimp?

It’s optional. MailChimp is a simple and affordable way to build your email list of clients and prospects and use email marketing to share relevant news and updates outside the broker-owned or MLS-run platforms. You own your list. MailChimp integrates easily with this website design, ensures you’re compliant with email marketing laws, and is very easy to use. We’ll take care of designing your newsletter templates so you’ll be ready to start sending emails to your list when your new website is published.

IDX Integration

The theme we’ll use to design your new website provides a platform to take full advantage of the latest IDX real estate capabilities. We work with IDX Broker Platinum. Note: The purchase of this package does not include IDX services. IDX service is a monthly subscription paid directly to IDX Broker.

Why Use IDX?

IDX functionality adds real estate searches and MLS property listings to your own website rather than send visitors to other websites to see properties. The content is automatically SEO optimized and IDX service includes powerful lead generating tools.

California Real Estate Agent IDX Integration

IDX Features

Most providers include some or all of the following features:

  • Property Search
  • Advanced Property Search
  • Interactive Map Search
  • Walk Score Maps
  • Mobile Responsive
  • Quick Search Widget
  • Open Homes Search
  • Advanced Analytics
  • Featured Properties (your own active and sold listings)
  • Lead Traffic Stats
  • Social Media Sharing Tools
  • Advanced Customization With CSS
  • Mobile CSS
  • Printable Flyers
  • Saved Search Pages
  • Sold and Pending Listings (if provided by your MLS)
  • Supplemental (Pocket) Listings
  • Listing Galleries
  • Featured/Saved Search/Quick Search Gallery Widgets
  • Property Info Requests
  • Saved Search Management
  • Listing Email Alerts
  • Consumer Property Organizer (favorite searches and properties)
  • Contact Form
  • Valuation Request Form
  • Schedule Showings
  • Agent Roster Page
  • Agent Bio Page
  • Team Pages
  • Community Pages

*To qualify for IDX and display MLS’s listings on your website you must be a member of an MLS and approved for IDX.

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OUR LOCATION

In the beautiful seaside town of Santa Barbara, our office is nestled in a canyon between a nature preserve and a surf spot.

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